DGTL Holdings Inc. signs new $ 400,000 contract with Nasdaq-listed online sports games client
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Inaugural Hashoff 2.0 Campaign to Expand Key Sports Gaming Client, Focusing on Growing New Collectible Blockchain Market NFT Sports
Toronto, Ontario – (Newsfile Corp. – September 21, 2021) – DGTL Holdings Inc. (TSXV:DGTL) (“DGTL“or the”Society“) reports that its subsidiary Hashoff LLC signed a new $ 400,000 software and social media marketing license agreement directly with a Nasdaq-listed global leader in the online sports games industry.
DGTL’s Nasdaq-listed client is a global sports and games brand with market capital of over $ 30 billion. This great gaming brand allows users to bet on sports competitions in the best major professional leagues around the world including MLB, NHL, NFL, NBA, PGA, UEFA Champions, NASCAR, Mixed Martial Arts, etc.
The two-pronged national campaign deal will first leverage Hashoff 2.0’s #IAM Search and Discovery product to create targeted, state-by-state social designer talent banks across the United States. Selected creators will then be hired to develop regional brand awareness of the client brand in key states where sports games have recently been legalized. Creators will then move into Hashoff 2.0’s #CreateMarketplace product to develop multimedia creations for use in both paid and proprietary media, providing that Nasdaq-listed customer with new and original content in images, audio, text and video.
The contract then calls on the creators of Hashoff 2.0 to increase global awareness of the client’s new NFT sports collection marketplace.[i]. NFTs are increasingly used for digital sports memorabilia. The market for NFT sports collectibles is on the rise (for example, Christie’s record $ 89 million sale of a work of art by digital artist Mike Winkelman (i.e. “Beeple “).[ii]
This new $ 400,000 campaign contract announcement joins recent reports of new key cryptocurrency accounts, the APAC (airline) marketplace, as well as CPG with the signing of the third largest producer and distributor of distilled brands. DGTL expects continued growth in key accounts and revenues with the successful deployment of Hashoff 2.0 later this fall.
Hashoff CEO Charlie Thomas said “We are delighted to continue to expand and deepen our relationship with this global sports games company. Our global sports game customers have requested that we help their brand win in key markets, and we continue to answer that call with high impact campaigns, such as the success of previous campaigns during NCAA March Madness 2021. and the PGA Masters. “
This is the first campaign for the new Hashoff version 2.0 software which was recently developed and relaunched as a fully self-service SaaS (software as a service) platform. Hashoff 2.0 is also now fully enabled for the best video-based social apps (eg TikTok, YouTube, etc.) digital media format (eg, digital signage and DSP web ad auction marketplaces).
Hashoff 2.0, combined with the potential acquisition of Engagement Labs by DGTL (TotalSocial), is a full-service, enterprise-level social media solutions platform, providing social content, measurement and distribution for global brands and advertising agencies.
For more information (or a copy of previous press releases, media coverage, financials and filings), please visit our Investor Resource Center at www.dgtlinc.com/investors.
Jean Belfontaine, director
Email: [email protected]
Telephone: +1 (877) 879-3485
GESTION DGTL INC.
DGTL (i.e. Digital Growth Technologies and Licensing) specializes in accelerating SaaS (software as a service) businesses fully commercialized at the B2B enterprise level, through a mix of unique capitalization structures. DGTL is actively building a portfolio of self-service software powered by artificial intelligence (AI) in the social, mobile, gaming and streaming categories. DGTL is listed on the Toronto Venture Exchange as “DGTL”, on the OTCQB as “DGTHF” and on the Frankfurt Stock Exchange as “A2QB0L”.
As a wholly owned subsidiary of DGTL Holdings Inc., Hashoff LLC has an enterprise-level self-service CaaS (content as a service) platform based on proprietary artificial intelligence technology and software. machine learning (AI-ML). Hashoff strengthens global brands by identifying, rating, optimizing, engaging, managing and following top ranked digital content publishers for global brand marketing campaigns.
Hashoff’s flagship software version 2.0 was recently relaunched as a now fully enabled self-service software platform for top video applications (e.g. TikTok, YouTube) and as the first such CMS to convert. Social media posts to programmatic web ads for distribution on any digital screen media format. Hashoff 2.0 is fully released and currently serves many global brands by providing direct access to a global creator database of over 1 billion independent social content creators.
Hashoff’s client portfolio includes DraftKings, Beam Suntory, Anheuser Busch-InBev, Currency.com, Syneos Health, American Nurses Federation, Nestlé, Post Holdings Keurig-Dr. Pepper, Pizza Hut, Live Nation, The CW, Scribd, Novartis, etc.[iv]
Learn more by visiting; https://dgtlinc.com/technologie.
All currencies in Canadian dollars as of the date of this release
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To view the source version of this press release, please visit https://www.newsfilecorp.com/release/97155